For the second largest brewery in the Netherlands; Royal Swinkels Family Brewers (formerly Bavaria), Cornelissen Projectbegeleiding has implemented the completely renewed house style at the head office in Lieshout.
The process started with determining the colors for the interior. Cornelissen Projectbegeleiding provided test sheets for the Communication department of Swinkels Family Brewers. That way the departement could immediately assess the effects of colors and images. After the choices were made, Cornelissen Projectbegeleiding started the implementation. The various expressions were first listed. After that, the old ones were disassembled.
Cornelissen Projectbegeleiding produced and then made the new expressions. For example, walls were completely covered in taupe and the windows in the meeting rooms were provided with one-way vision to guarantee the privacy in these rooms. The walls in the meeting rooms were provided with visuals and in addition both of the signposting outside and inside was renewed.
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